The Knowledge That our Generation Has Made a Difference

It all started when Stephen Jamieson's 7-year old daughter Olive asked her father to do something against plastic waste in the sea. Stephen, Head of SAP Leonardo UK and Ireland, took on the challenge. The idea: using SAP tools and technology to make the world a cleaner place. With the London Design Thinking Academy, he initiated the Plastics Challenge, a 3-day design sprint. One outcome is the Plastics Cloud, a platform powered by SAP Leonardo Analytics capabilities, compiling and processing information, that can be used to forecast trends in plastics purchasing and recycling and enable new services. Two of them are the Awards for Change app and the Recylemate app. And the data collected by the Plastics Cloud are the ideal foundation to drive more sustainable solutions, towards significantly reducing our plastics foodprint.